In our first Data Driven Marketing Perth event, here: https://www.meetup.com/en-AU/data-driven-perth/events/268502093/
We have achieved full capacity, three weeks ahead of schedule!
The event is on 17 March 2020.
We have also updated the Meetup Group description, extracted here:
What we’re about
Data Driven Marketing Professionals in Perth from all types of digital marketing channels like Search and Social Media.
This means we cater to professionals and business interested in Google Ads, Facebook Ads, SEO, Social Media Management and niche or minor channels like LinkedIn or Microsoft Advertising.
This Meetup is for like-minded professionals to network, refer and grow.
We have special interest in technical skills and certification.
Business owners, HR looking to recruit talent or learn welcome.
This is not a money spinner for the organiser because guest speakers are frequently invited and there is more than one marketer/agency present in all quarterly meetings.
We believe not only in Data Driven Marketing, but “Better Marketers, Better Clients”.
If Digital Marketers delivered more consistently, we would not be looked at as used car salesman or snake oil salesmen.
By lifting up the quality of the industry as whole, mistrust of the marketer is reduced, and therefore all marketers receive better clients who understand expectations much better.
We have a Facebook Page: https://www.facebook.com/datadrivenaus
And a Private Facebook Group (we qualify everyone who applies very carefully): https://www.facebook.com/groups/421085908564489
We invite complementary industries and their associates to these events frequently, so there will be a good mix of marketer, non-marketer including web developers.
~Better Marketers, Better Clients
This whole initiative lies on this simple concept described above: Better Marketers, Better Clients. We will not repeat ourselves, you have to read the statement, but this is the core of why we need such events in Perth and Australia.
We have surveyed Meetup for Digital Marketing related events in the past, and previously, they were all money spinners for the organiser. The organiser is the star.
We do not monopolise the stage and invite professional speakers from other agencies as a matter of priority.
However, now, there seems to be a growing number of Perth Meetups focused on the Digital Marketing Professional, and we actively participate.
If you want examples of data driven marketing, look here for SEM, and here for SMM.
As part of our commitment to Better Marketers, Better Clients we have written a guide here for non-marketers when considering an agency.
Conclusion
It is going to be a fun and educational night with plenty of networking opportunities, if you want in, join up here: https://www.meetup.com/en-AU/data-driven-perth/
Clarence Ling is the Founder of Marketlytics, and a guerilla marketer. Initially a trained Lawyer and Practice Development Manager, he contributed to the growth of his firm, including implementing software.
Clarence Ling is a Digital Advertising and Analytics Expert. Having a wide range of advertising experience ranging from international real estate, to legal and previously worked in full service marketing agencies, Clarence is a diligent marketer with an eye for detail and a talent for numbers.
Clarence can carefully plan out the best budget levels for the desired outcomes with projections that are more accurate than most.
His background in Analytics enables a clear, big picture assessment of both organic and paid campaigns, enabling maximum efficiency of those digital campaigns. His analytical background brings precise clarity of client or customer interaction and behaviour on online assets.
Clarence’s four fields of practice are Search Engine Marketing (SEM), Search Engine Optimisation (SEO), Social Media Marketing (SMM) and Email Marketing (EDM). He is best as an Advertiser and is an avid collector of Software As A Service (SaaS) Products, avidly investing in both technology and human capital of Marketlytics.
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