Be seen by your LinkedIn connections who are decision-makers through the right LENS, with our powerful tools and tailored services.
Are you asking, “Why isn’t LinkedIn working for me?”
With almost one billion members globally, LinkedIn is the perfect platform for connecting with and marketing potential buyers for your products or services. But without the right strategy and approach, you could spin your wheels for a long time on LinkedIn.
If you’re using LinkedIn for sales, chances are you’re not getting the results you want.
If you’re considering LinkedIn to boost your connections and sales, getting started on the right foot will save you time and avoid frustration.
Develop compelling positioning and effective strategy to engage key decision makers, tracked with accurate reporting
ALL DONE-FOR-YOU
Why do so few succeed in making lucrative connections on LinkedIn?
Why do so few succeed in making lucrative connections on LinkedIn?
Our complete LENS service sharpens your prospecting focus and covers all the key areas, including:
Here’s how LENS boosts your LinkedIn results
Collaborative Strategy – we work one-on-one with you to learn about your products or services, your clients and your goals on LinkedIn. Based on this, we create a persona of your ideal customer, including decision-makers who are easy to identify. This crucial first step sets the stage for all other steps.
Profile Uplift – your LinkedIn profile makes or breaks your connection efforts. We optimise your profile to lift your connection rate. In addition to revamping your profile, we write recommendations to be approved by your customer for publication. We also will provide advice on creating content, such as articles and case studies, to position your business as a trusted leader in your field.
Advanced AI tools –we use AI tools to uncover your ideal connections and create effective messages for connecting and following up. Our expert copywriters fine-tune AI content to maximise engagement and connection rates.
Personalised support – a virtual assistant will manage your account. They’ll get to know your business in-depth to reach out and make connections. By manually reaching out and avoiding automated tools, your campaign fully complies with LinkedIn and won’t risk being banned.
Advanced tracking and measurement – we track all the important metrics throughout the entire funnel – including connections, replies and conversions – so you can see the results in an easy-to-read KPI tracker.
Get your guaranteed confidential consultation.
Grow your network and grow your business on LinkedIn!
A proven process
Using a step-by-step process, we start with a solid knowledge foundation to set the stage for effective LinkedIn outreach. This includes:
In-depth consultation session – we discuss your business, customers, and goals to create a persona of your ideal connection. If you’ve used LinkedIn already, we’ll delve into what’s worked and what hasn’t.
Optimise your LinkedIn profile – Based on the insights gained from our discussions, we update your LinkedIn profile to appeal to relevant decision-makers.
Outreach planning – we use custom-developed AI tools to identify prospects who match your buyer persona.
Training your virtual assistant – with our manual approach, a virtual assistant will get up to speed to know you, your goals and your target audience to run a successful campaign.
Connection requests – after carefully crafting a connection message – with the help of AI tools and professional copywriters – we send connection requests.
Follow-up meetings and sales – your virtual assistant will follow up with your connections to take the next steps, including one-on-one meetings.
Measurement and reporting – you will get regular reports detailing KPIs throughout the funnel. Using this information, we fine-tune the outreach strategy to supercharge your results.
Get your guaranteed confidential consultation.
What makes LENS different?
While you can choose to do it yourself, LENS does it all for you and applies a proven system for making the right connections and filling your sales pipeline. One of the biggest differences is that we begin with a superior strategy, select better prospects and use advanced AI tools to create connection messages. This means much higher connection rates, more sales and an increase in the value of your network over time.
Isn’t this just cold calling?
No. Our focus is to develop profitable relationships on LinkedIn. Reaching out for a meeting after you have created a connection is not cold calling.
Does LENS comply with LinkedIn policies?
We only use “white hat” techniques when building your network and comply with LinkedIn policies.
Deliverables
Managing Virtual Assistants to conduct the Outreach on your behalf
Proven outreach methods that get responses and results
A system for connecting with real decision makers and developing mutually valuable relationships
A zero ad spend, laser-focused strategy that will transform your lead generation pipeline
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My Story – How I Created LENS
I’m a lawyer and marketer who wanted to combine my skills by offering digital marketing services to law firms. I founded Marketlytics, a marketing agency specialising in serving these firms. I started using LinkedIn to make connections and build my business.
Initially, I spent much time and didn’t get results. So many businesses want to connect with law firms, so it’s highly competitive on any marketing channel, especially LinkedIn. While I didn’t get results initially, I knew there had to be a way to make LinkedIn work for me to generate leads and sales. Through trial and error, I created advanced tools and combined these with a personal touch to boost my connection rate. I got to a point where my connection rate started approaching 49% – an amazing result! This enabled me to grow my digital marketing business – and I now have a long list of satisfied customers.
Based on what I learned, I created LENS to help people in all types of businesses supercharge their success on LinkedIn.
All conversations are confidential.
We literally obtain many of our clients from this system
Here are some clients we picked up using this strategy