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Why Local SEO is Important for Law Firms

March 14, 2024 by Clarence Ling Leave a Comment

Are you aware that 96% of potential clients use a search engine to seek legal advice? That makes law firm SEO vital to your firm’s success. However, national SEO is super competitive as hundreds of lawyers fight to appear on Google’s first page.  How can you win this SEO battle and attract qualified clients? Focus […]

Filed Under: Search Engine Optimisation (SEO)

Video Marketing For Lawyers Is The New Frontier

February 3, 2023 by Clarence Ling Leave a Comment

Search Engine Optimisation or SEO, the staple for law firms, has faced its biggest upheaval in at least a decade in 2022. Search Engine Marketing is already expensive and will skyrocket in cost in 2023. In Australia, Bing Ads are largely useless and not an alternative to Google. Advertising costs on other platforms are also […]

Filed Under: Social Media Marketing (SMM)

Google Algorithm Changes In 2022 Shocking The Legal Industry

February 3, 2023 by Clarence Ling Leave a Comment

Google releases search engine algorithm updates frequently. Most of the time, they happen without us even knowing. However, now and then, Google releases a core update to their search engine algorithm. This is an update that brings major changes to how things work. The most recent core update in 2022 happened in May 2022 and is generally […]

Filed Under: Search Engine Optimisation (SEO) Tagged With: Google Algorithm Changes

Avvo Alternatives in Australia | The Best Legal Directories

December 21, 2022 by Kade Chatfield Leave a Comment

As a lawyer, legal professional or work in law practice management you may have heard of online legal directories and might even be registered to one or more yourself. This article will highlight important information about online legal directories and provide alternatives to the most popular legal directory for lawyers, Avvo.com. What are Legal Directories […]

Filed Under: Business Development (BDM)

Best Content Marketing Tactics for Law Firms 2022

October 15, 2022 by Matthew Palmer Leave a Comment

In this blog post, Marketlytics provides detailed information about content marketing for law firms. Once you have finished reading this blog post, you will understand content marketing better than most lawyers and law firms ever could, with the ability to start a content marketing strategy today! We will start with the fundamentals of what content […]

Filed Under: Search Engine Optimisation (SEO)

How To Build The Best Lawyer Landing Page With WordPress

November 11, 2021 by Clarence Ling Leave a Comment

A landing page sometimes refers to the first page of a “funnel” based marketing strategy, where the objective is to lead a website visitor page to page and get them to take a certain action, such as making a purchase. However, the true meaning of a landing page is any page the visitor lands on after […]

Filed Under: Search Engine Marketing (SEM) Tagged With: Best Lawyer Landing Pages, Best Lawyer Landing Pages in perth, Online Advertising

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