This is the first official podcast episode of what is now known, as The Legaling Show. Clarence Ling, host and founder of Marketlytics Marketing Agency, is interviewing the prolific lawyer, James d’Apice of Coffee And A Case Note fame, on his thoughts on the legal profession.
We talk about:
- What advice would you give to young lawyers?
- The duty of candour and balancing it with client interests
- What’s the basic idea of getting your personal brand out there?
- Are people skills just as important as legal skills? To what degree?
- Are there any interesting legal developments in Australia?
- What’s the Clubhouse like as someone in it?
This is our debut episode, but we have earlier episodes before it was known as The Legaling Show.
Clarence Ling is the Founder of Marketlytics, and a guerilla marketer. Initially a trained Lawyer and Practice Development Manager, he contributed to the growth of his firm, including implementing software.
Clarence Ling is a Digital Advertising and Analytics Expert. Having a wide range of advertising experience ranging from international real estate, to legal and previously worked in full service marketing agencies, Clarence is a diligent marketer with an eye for detail and a talent for numbers.
Clarence can carefully plan out the best budget levels for the desired outcomes with projections that are more accurate than most.
His background in Analytics enables a clear, big picture assessment of both organic and paid campaigns, enabling maximum efficiency of those digital campaigns. His analytical background brings precise clarity of client or customer interaction and behaviour on online assets.
Clarence’s four fields of practice are Search Engine Marketing (SEM), Search Engine Optimisation (SEO), Social Media Marketing (SMM) and Email Marketing (EDM). He is best as an Advertiser and is an avid collector of Software As A Service (SaaS) Products, avidly investing in both technology and human capital of Marketlytics.